Activision raises earnings outlook
Following the better than expected commercial success of Guitar Hero III and Call of Duty 4 the publisher has raised its expectations for the 3rd fiscal quarter financial results.
The statement released by the company revises the outlook up from USD 1.05 billion to USD 1.23 billion. For the full financial year revenues go up from previous expectations of USD 2.07 billion to USD 2.30 billion.
Although the success is based on existing franchises and not on original IP, it’s still great to see that it is because these franchises are being improved upon and this is appreciated by the gamer consumer.